The HBI Group - the pioneer
As the first freight forwarding group to join the Phenicy project, HBI perfectly matches the values we uphold: entrepreneurial spirit, international growth, customer focus and agility.
A historical player in building the future
Founded in Marseille in 1951 by Pierre Balladur for the import of raw materials, HBI has built itself on three generations of family excellence. From the creation of HB International in 1987 to the modern era initiated in 2018 by Clément Balladur, the group has successfully maintained its expertise to become a key player in freight forwarding.
From 2010 onwards, HBI accelerated its international deployment in Asia and the Middle East, complementing this network with a digital transformation in 2023. Building on this heritage of more than 40 years, HBI is now opening a new strategic chapter by joining the Phenicy constellation to continue to carry its am.
The alliance between HBI and Phenicy is based on a shared vision of entrepreneurship, placing people and operational excellence at the heart of the strategy.
By becoming the first building block of the constellation, HBI brings a major industrial foundation to the group. Its global network spanning several continents, its consolidated volumes, and its digital solutions constitute powerful levers for Phenicy's development. HBI is not simply joining a project; it is defining its standard of excellence and its future trajectory.
"HBI's arrival within Phenicy is not just a step, it's the official launch of our constellation. Together, we're not just following the market, we're redefining it to offer our clients and partners unprecedented market power. This is just the beginning of an adventure that will transform freight forwarding across the continent!"
Clément Balladur, President of HBI Group
Key figures for the group
100M
Average business volume
200
Collaborators worldwide
40
Years of experience in freight forwarding
8
Subsidiaries worldwide